PR Yourself with Leah Frazier: PR Strategies for Small Businesses and Entrepreneurs
PR Yourself with Leah Frazier is a fun and informative DIY PR hub for small business owners, entrepreneurs and brands wanting to gain publicity, exposure, and press and media attention without the PR firm price. A noted "media maven", "plug" and coined as Dallas' Olivia Pope, Think Three Media CEO, Leah Frazier, brings in news anchors, influencers, PR pros, publicists, radio personalities, entrepreneurs and more to give practical advice, tips and PR strategies on how to generate publicity genuinely and consistently for your small business or brand -- not only for exposure, but for long-term success. But -- stay tuned for the PR Petty -- a hot and trending news topic where Leah has her guests weigh-in on how they would have "PR'd" it different. It's not rocket science -- it's just PR. And yes, you can do it...all by YOURSELF!
Episodes
96 episodes
Celebrities, Politics & PR: Snoop Dogg, Issa Rae, Dolly Parton, Taylor Swift & More
Should celebrities speak out on politics, or should they stay in their lane? In this episode of PR Yourself with Leah Frazier, Leah dives into the ongoing debate over whether athletes or Hollywood stars like Snoop Dogg, Dolly Parton, a...
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Season 7
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Episode 11
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29:11
How to Maximize Your Visibility with Google's AI Overview
In this episode, Leah is diving into the future of search and discovery: Google’s AI Overview. This is the ultimate PR play! Leah breaks down practical PR strategies for small business owners and entrepreneurs to consider, to ensure their brand...
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Season 7
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Episode 10
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32:17
PR Secrets Behind BravoCon, Peacock TV Hits, and Other High-Profile Campaigns with Julie Safer
In this power-packed episode of PR Yourself with Leah Frazier, Leah is joined by PR powerhouse Julie Safer of Civic Entertainment, the brilliant mind behind some of the most talked-about campaigns for BravoCon, Peacock TV's biggest hit...
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Season 7
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Episode 9
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53:13
Top 5 PR Trends for 2025 with Michael Mejer, Chandra Gore and Leah Frazier
In this episode of PR Yourself with Leah Frazier, Leah is joined by PR experts Mike Mejer and Chandra Gore to explore the top PR trends set to shape 2025 and beyond -- particularly for small businesses and entrepreneurs. The discussion delves i...
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Season 7
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Episode 8
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1:14:12
The Art of Business Storytelling with Seth Donlin: Turn Everyday Moments into Business Gold
In this episode of PR Yourself with Leah Frazier, we dive deep into the world of strategic business storytelling with storytelling expert Seth Donlin. Discover why business storytelling is the secret weapon in PR for small businesses a...
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Season 7
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Episode 7
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57:32
Think Before You Post: Stop Oversharing on Social Media with Cynthia Nevels
In this episode of PR Yourself with Leah Frazier, Leah is joined by Cynthia Nevels, CEO of Integrality, to tackle a critical topic in the digital age: oversharing on social media and how it can negatively impact your personal or profes...
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Season 7
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Episode 6
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51:29
You're Successful, But Are You Okay? Self-Care Strategies with Deya Smith Taylor
On this episode of PR Yourself with Leah Frazier, Leah sits down with self-care strategist and author Deya Smith Taylor to dive into the powerful insights from her latest book, You'r...
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Season 7
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Episode 5
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54:19
Here's How to Get the Most Out of Your Podcast Appearances with Christina Lenkowski
In this episode, podcast PR expert Christina Lenkowski reveals the real secret to podcasting success: reaching the right audience, not just the biggest shows. Christina breaks down the power of...
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Season 7
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Episode 4
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43:28
CTA'S You’re Forgetting to Use On Social Media to Increase Engagement
We're back for another episode with Social Media Queen Karlyn Ankrom of Oh Snap! Social. But this time, she's here to give us all a swift kick in the you-know-what -- to let us know several "call to actions" (i.e. CTA's) that we're forgetting t...
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Season 7
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Episode 3
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36:29
All the Smoke about Cannabis PR with Mike Mejer of Green Lane Communication
We wanted all the smoke when it comes to cannabis-related PR and well -- we got it! Coming to the podcast giving it to us blow by blow is the Cannabis PR King himself, Mike Mejer of Green Lane Communication. Whether you're in the cannabis busin...
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Season 7
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Episode 2
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38:44
Press Release vs. Media Advisory: How, What and When to Send
Press releases and media advisories are often referred to interchangeably, when they are in fact, two completely different communication tools within PR. One is short, simple and succinct, and they other is more long-form with room for storytel...
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Season 7
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Episode 1
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34:26
Top 5 Social Media Trends for 2024 with Karlyn Ankrom of Oh Snap! Social
We love to hate it, and you hate to love it. Yep, you guessed it -- it's social media! Leah sits down with Karlyn Ankrom, Founder and Lead Strategist at Oh Snap! Social to get a heads up on what will be trending for social media in 2024 -- and ...
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Season 6
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Episode 11
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52:55
5 Things to Ask Before Hiring a Publicist or PR Firm
Hiring a publicist is like Hinge or maybe even Tinder for PR -- or maybe not as bad. But here are the top 5 things you should ask a publicist or PR firm/agency BEFORE you hire them. All of this should be done in the courting phase...before thin...
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Season 6
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Episode 10
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40:35
The REAL Truth About Newswires Part Two with Mickie Kennedy of eReleases
It wasn't too long ago that Leah gave her two cents about Newswires -- the good, the bad, and the ugly. Mickie Kennedy, founder of press release and newswire service eReleases, joins Leah as a follow-up to the previous podcast episode to provid...
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Season 6
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Episode 9
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43:22
Buying the IG or Twitter Verified 'Blue Check': Yes or No? with Dr. Jada Jackson
It used to be that "blue checks" on social media next to profile names were only reserved for the elite — celebrities, influencers, journalists, and more. It was a thing to acquire or to obtain by all of us "regular folk." However, the blue che...
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Season 6
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Episode 8
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58:50
The Future Of PR and Artificial Intelligence with Aaron Kwittken of PRophet
In this episode, Leah sits down with PR and Comms guru Aaron Kwittken of PRophet to discuss the intersection of AI with PR. What does this look like and how will it make life for PR industry pros better? In this discussion, Leah and Aaron dive ...
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Season 6
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Episode 7
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47:49
PR Yourself and Get Over Being Shy with Kayley Hamilton of KAYLEY Media
So many times business owners and leaders shy away from the limelight and just want their businesses to be in the spotlight. Some individuals stay away from attention because they truly are shy and lack self-confidencec. Well meet Kayley Hamilt...
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Season 6
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Episode 6
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45:29
The Truth About Newswires
Have you ever had a publicist tell you to put your news on the newswire? Better yet, do you question whether or not to use a newswire service or not? Leah gives you the unfiltered truth about the advantages and disadvantages of newswires, her f...
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Season 6
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Episode 5
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38:29
How to Become a Non-Shady Thought Leader with Caitlin Copple Masingill of Full Swing PR
Do you cringe every time you hear the phrase "thought leader" OR when someone or some "coach" tries to push you a "How to Make x Millions of Dollars in 6 days" program? Um yeah...me too. However, there is a space and a PR strategy to beco...
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Season 6
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Episode 4
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41:28
This Year in PR Trends, It's All About Podcasts -- Still!
If you haven't incorporated podcast pitching as a part of your PR strategy, then what are you waiting for? Season after season we boasts on the return of these gems, and people still consider them low priority on their PR pole. WHY?Join...
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Season 6
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Episode 3
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40:22
Timing Your PR Pitches Just Right
Sure, the letters PR is in the word 'procrastination', but it doesn't make it right! In the world of pitches, media and news, timing is everything. For many small businesses and startups, you can't afford to pitch late or when it's down to the ...
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Season 6
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Episode 2
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29:19
Top PR Trends for 2022 with Dara Busch of 5WPR
On this episode we link up with veteran communications and PR guru Dara Busch, Co-CEO of 5WPR -- an award-winning top PR firm that specializes in consumer practice spanning the industries of: Tra...
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Season 6
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Episode 1
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34:55
Sesame Place Enters Cancel Culture with Racist Antics
On this latest episode of PR Yourself, we welcome back resident PR Yourself publicist guru Chandra Gore, to discuss the latest developments surrounding the public outrage against Philadelphia's Sesame Place. What should be deemed on of the happ...
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Season 5
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Episode 14
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36:38
Not Everything is for the Gram! Legal and PR Issues with Social Media feat. Sammetria Goodson
On this latest episode we attack a PR Piss-off of the week. Lately it seems as though EVERYONE has gone mad and are taking all of their business and entrepreneurial issues to the Court of Public Opinion - i.e. Instagram and Social Media, versus...
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Season 5
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Episode 13
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56:22
They Can't Steal My Joy: With 'Black Joy' Author Tracey Michae'l Lewis-Giggetts
In this episode, right at the closing of May's Mental Health Awareness Month, we tap the shoulder of highly-acclaimed 'Black Joy' author Tracey Michae'l Lewis-Giggetts. In an inspiring story, Tracey discusses how she "PR'd" a simple guest essay...
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Season 5
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Episode 12
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55:31